In a world where volatility is the new reality, the past is no longer useful in predicting the future. We need to get comfortable with extreme events and rapid change.
Challenges in the digital age
September 26, 2011 By Leave a Comment
4 experts discuss issues around reputation, privacy and exclusivity as brands go digital
The geeks shall inherit the marketing budget
June 24, 2011 By Leave a Comment
GSK data scientist discusses the respective roles of creativity and science.
Ignoring the conversation is 1950′s thinking
June 13, 2011 By Leave a Comment
Marketing legend explains role of social media engagement.